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| Barenbrug Export / About Barenbrug / Leading values / Marketing |
Marketing
The Barenbrug brand is globally recognized as ‘top
quality in grass and services’. This is the result of close cooperation
with our key customers worldwide to provide local solutions.
Complementary to our corporate brand, we respect the power of strong
regional brands within the Group.
The identity of the
corporate BARENBRUG brand is the backbone of our global marketing
strategy. Regional and local brands meet customers’ needs in the
various market segments. Well-known regional brands are Agriseeds and
Heritage Seeds. In addition, a considerable portfolio of product brands
such as AgriCote, Pebble Beach, GreenPark, Milkway, Green Spirit and
Horse Master is internationally recognized.